Signature Folly

SAMSUNGAbove:  From Jonathan Adler’s 100 Ways to Happy Chic Your Life – Adopt a signature folly and think of it as branding for the self.  It can be satirical, lifestyle or anything else that sets you apart from the hoi polloi.

DSC04598Above:  Scavenger Style photo comes alive in this video https://www.youtube.com/watch?feature=player_embedded&v=ip-No-9ytcc

RUDE’S signature folly is it’s very own creation and we have branded it Scavenger Style.  And no it’s not grunge style and no it’s not punk style .  These two styles may have some of the same elements but Scavenger Style stands out because there is no Scavenger fashion movement, promoted by celeb fashion designers, that RUDE is aware of.

And by that we mean NO trendy designers, physically rescuing and cleaning, wearing [sometimes refashioning] and showcasing mostly fast fashion and textiles saved from a dirt hole in the ground.

Scavenger Style makes not only a fashion design and style statement but also an economical and political statement.  RUDE has created a way to wear worn, comfortable and stylish clothes and also contribute to saving the planet and our pennies.

We have worn Scavenger Style from landfill for the past 6 years 24/7!  Like Anna Wintour’s bob and Alex Perry’s sunglasses it sets us apart from the hoi polloi [mass majority] for sure.

But RUDE finds it ironic that worn wear aka Scavenger Style would normally be associated with the ‘great unwashed’,  In our rude little world this is definitely not the case.  We are wealthy washed westerners and Scavenger Style is simply our signature folly.

Beat the Man and be ridiculous riff raff!

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